- 1. PEST \ubd84\uc11d \ubc29\ubc95<\/a>
- 1) \uc815\uce58\uc801 \uc694\uc778<\/a><\/li>
- 2) \uacbd\uc81c\uc801 \uc694\uc778<\/a><\/li>
- 3) \uc0ac\ud68c\uc801 \uc694\uc778<\/a><\/li>
- 4) \uae30\uc220\uc801 \uc694\uc778<\/a><\/li><\/ul><\/li>
- 2. PEST \ubd84\uc11d \uc608\uc2dc<\/a><\/li><\/ul><\/nav><\/div>\n
<\/span>1. PEST \ubd84\uc11d \ubc29\ubc95<\/span><\/h2>\n\n\n\n
PEST \ubd84\uc11d\uc740 \uc55e\uc11c \uc124\uba85\ud55c 4\uac00\uc9c0 \uc694\uc778\uc73c\ub85c \ub098\ub220 \uc7a5\uae30\uc801\uc778 \uc0ac\ud68c \ubcc0\ub3d9\uc744 \ubd84\uc11d\ud558\ub294 \uae30\ubc95\uc785\ub2c8\ub2e4. \uac70\uc2dc\ud658\uacbd \uad00\uc810\uc5d0\uc11c \uae30\uc5c5 \uacbd\uc601\uc5d0 \uae30\ud68c \ub610\ub294 \uc704\ud611 \uc694\uc18c\ub97c \uc0ac\uc804\uc5d0 \ubc1c\uacac\ud568\uc73c\ub85c\uc368 \uae30\ud68c \uc694\uc18c\ub97c \uadf9\ub300\ud654\ud558\uace0, \uc704\ud611 \uc694\uc18c\ub97c \ucd5c\uc18c\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc77c\ubd80 \ud559\uc790\ub4e4\uc740 \ud658\uacbd(Environmental)\uc801, \ubc95\uc801(Legal) \uc694\uc778\uc744 \ub354\ud574 PESTEL \ub610\ub294 PESTLE\ub85c \uc4f0\uc774\uae30\ub3c4 \ud569\ub2c8\ub2e4. <\/p>\n\n\n\n
\uc65c(why)\ub77c\ub294 \uc5f0\uc18d\uc801\uc778 \uc9c8\ubb38\uc744 \ud1b5\ud574 \uadfc\ubcf8\uc801\uc778 \ubb38\uc81c\ud574\uacb0 \ubc29\ud5a5\uc744 \ub3c4\ucd9c\ud588\ub2e4\uba74(5WHY \uad00\ub828 \uae00<\/a>), \uadf8 \uc774\ud6c4\uc5d0\ub294 \ub2e4\uc591\ud55c \uacbd\uc601\uc9c4\ub2e8(\ub0b4\ubd80\/\uc678\ubd80 \ud658\uacbd\ubd84\uc11d) \uae30\ubc95\ub4e4\uc744 \ud65c\uc6a9\ud558\uc5ec \uae30\ud68d\uc11c \uc2a4\ud1a0\ub9ac\ub77c\uc778\uc5d0 \ud544\uc694\ud55c \ub17c\ub9ac\uc801 \uccb4\uacc4\ub97c \uac16\ucd94\uc5b4 \ub098\uac00\uac8c \ub429\ub2c8\ub2e4. PEST \ubd84\uc11d\uacfc \uad00\ub828\ub41c 4\uac00\uc9c0 \uc694\uc778\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n
<\/span>1) \uc815\uce58\uc801 \uc694\uc778<\/span><\/h3>\n\n\n\n
\uae30\uc5c5 \uacbd\uc601\uacfc \uad00\ub828\ud55c \uc815\ubd80, \uc815\ubd80 \uc784\uae30 \ubc0f \ubcc0\uacbd, \uc815\ucc45, \ubc95\ub960, \uaddc\uc81c, \uc790\uae08 \uc870\ub2ec \ubc0f \ubcf4\uc870\uae08, \uc138\uae08, \ubb34\uc5ed \ud611\uc815, \uae00\ub85c\ubc8c \ubb34\uc5ed \uaddc\uc81c, \uc804\uc7c1\uacfc \uac08\ub4f1 \ub4f1\uc758 \ucd94\uc774\uc640 \uc608\uce21 \ub4f1\uc744 \uc911\uc2ec\uc73c\ub85c \ubd84\uc11d\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n
<\/p>\n\n\n\n
<\/span>2) \uacbd\uc81c\uc801 \uc694\uc778<\/span><\/h3>\n\n\n\n
\uc7ac\uc815 \uc815\ucc45, \uae08\ub9ac, \ud658\uc728, \uacbd\uae30, \uc778\ud50c\ub808\uc774\uc158 GDP, \ubb3c\uac00 \uc0c1\uc2b9\ub960, \uc778\uac74\ube44, \uc778\ud50c\ub808\uc774\uc158, \uc5d0\ub108\uc9c0 \uac00\uaca9, \uc720\ud1b5, \uacfc\uc138, \uad6d\uc81c \ubb34\uc5ed \ub4f1 \uc2dc\uc7a5 \uc0c1\ud669\uc758 \ucd94\uc774\uc640 \uc608\uce21\uc744 \uc911\uc2ec\uc73c\ub85c \ubd84\uc11d\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n
<\/p>\n\n\n\n
<\/span>3) \uc0ac\ud68c\uc801 \uc694\uc778<\/span><\/h3>\n\n\n\n
\ubb38\ud654, \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c, \uc18c\ube44 \ud2b8\ub80c\ub4dc, \uc778\uad6c \ud1b5\uacc4 \ubc0f \ud2b9\uc131, \ubbf8\ub514\uc5b4, \ube0c\ub79c\ub4dc, \uc885\uad50, \uad50\uc721 \uc218\uc900, \uc9c0\uc5ed \ubb38\ud654 \ub4f1\uc758 \ucd94\uc774\uc640 \uc608\uce21\uc744 \uc911\uc2ec\uc73c\ub85c \ubd84\uc11d\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n
<\/p>\n\n\n\n
<\/span>4) \uae30\uc220\uc801 \uc694\uc778<\/span><\/h3>\n\n\n\n
AI, \uba38\uc2e0\ub7ec\ub2dd, \uc0ac\uc774\ubc84 \ubcf4\uc548, \ub85c\ubd07\uacf5\ud559, \uc790\ub3d9\ud654, \uae30\uc220\uacfc \uc11c\ube44\uc2a4\uc758 \ud601\uc2e0, \uae30\uc220\uc758 \uc735\ubcf5\ud569, \uc5f0\uad6c \uac1c\ubc1c \ubc0f \uc790\uae08, \uc815\ubcf4\ud1b5\uc2e0, \ub77c\uc774\uc13c\uc2a4, \ud2b9\ud5c8, \uc9c0\uc801\uc7ac\uc0b0\uad8c, \ub300\uccb4 \uae30\uc220, \uc2e0\uc81c\ud488 \ucd9c\ud604, \uacbd\uc7c1 \uae30\uc220 \uac1c\ubc1c \ub4f1\uc744 \uc911\uc2ec\uc73c\ub85c \ubd84\uc11d\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n
<\/p>\n\n\n\n
<\/span>2. PEST \ubd84\uc11d \uc608\uc2dc<\/span><\/h2>\n\n\n\n
\uc0c1\uae30 4\uac00\uc9c0 \uc694\uc778\uc5d0 \ub300\ud55c \ubd84\uc11d\uc740 \ub2e4\ubc29\uba74 \ub9ac\uc11c\uce58 \ubc0f \uc790\ub8cc\uc218\uc9d1 \ub4f1\uc744 \ud1b5\ud574 \uc9c4\ud589\ub429\ub2c8\ub2e4. \ub9ac\uc11c\uce58\ub294 \ub2e4\uc74c\uacfc \uac19\uc740 \ub8e8\ud2b8\ub97c \ud1b5\ud574 \uac80\uc0c9\ud574\ubcf4\uace0, \uad00\ub828\ub41c \uc790\ub8cc\ub4e4\uc744 \uc218\uc9d1\ud574\uac00\uba74\uc11c \uc778\uc0ac\uc774\ud2b8\ub97c \ub3c4\ucd9c\ud558\uac8c \ub429\ub2c8\ub2e4. <\/p>\n\n\n\n
- \n
- \uc5b8\ub860\uae30\uc0ac \uac80\uc0c9<\/li>\n\n\n\n
- \uac01\uc885 \uad6d\ucc45 \uc5f0\uad6c\ubcf4\uace0\uc11c \uac80\uc0c9 * [\ucc38\uace0 \uc0ac\uc774\ud2b8] \uad6d\uac00\uc815\ucc45\uc5f0\uad6c\ud3ec\ud138 www.nkis.re.kr \ubc14\ub85c \uac00\uae30<\/a><\/li>\n\n\n\n
- \uad6d\ub0b4\uc678 \ucee8\uc124\ud305\ud68c\uc0ac \ub9ac\ud3ec\ud2b8 \uac80\uc0c9 * [\uc608\uc2dc] \ub51c\ub85c\uc774\ud2b8 \uc548\uc9c4\ud68c\uacc4\ubc95\uc778 \ubc14\ub85c \uac00\uae30<\/a><\/li>\n\n\n\n
- \uad6d\ub0b4\uc678 \ub17c\ubb38 \uac80\uc0c9 * [\uc608\uc2dc] RISS \ud559\uc220\uc5f0\uad6c\uc815\ubcf4\uc11c\ube44\uc2a4 \ubc14\ub85c \uac00\uae30<\/a><\/li>\n\n\n\n
- \ud1b5\uacc4\uccad * [\uc608\uc2dc] \uad6d\uac00\ud1b5\uacc4\ud3ec\ud138 \ubc14\ub85c \uac00\uae30<\/a><\/li>\n\n\n\n
- \uae08\uc735\uc0ac \ub0b4 \uacbd\uc601\uc5f0\uad6c\uc18c \ubcf4\uace0\uc11c \uac80\uc0c9 * [\uc608\uc2dc] KB\uae08\uc735\uc9c0\uc8fc \ubc14\ub85c \ubc14\uae30<\/a> \ud558\ub098\uae08\uc735\uacbd\uc601\uc5f0\uad6c\uc18c \ubc14\ub85c \uac00\uae30<\/a><\/li>\n\n\n\n
- \uad6c\uae00 \ub4f1 \ud3ec\ud138\uc0ac\uc774\ud2b8 \uac80\uc0c9, chatGPT \ud65c\uc6a9 \ub4f1 <\/li>\n<\/ul>\n\n\n\n
<\/p>\n\n\n\n
\ub9ac\uc11c\uce58 \ubc0f \uc790\ub8cc\uc218\uc9d1\uc744 \ud1b5\ud574 \ub3c4\ucd9c\ub41c \ubc18\ub824\ub3d9\ubb3c \uad00\ub828 PEST \ubd84\uc11d \uc608\uc2dc\ub294 \uc544\ub798\uc640 \uac19\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n
<\/p>\n\n\n\n
![\"\"](\"https:\/\/awesome-note.com\/wp-content\/uploads\/2023\/08\/PEST-\ubaa8\ub378-\uc608\uc2dc-1024x639.png\" "\\"\\"")
PEST \ubaa8\ub378 \uc608\uc2dc<\/figcaption><\/figure>\n\n\n\n <\/p>\n","protected":false},"excerpt":{"rendered":"
PEST \ubd84\uc11d\uc740 \uacbd\uc601\uc9c4\ub2e8(\uc678\ubd80 \ud658\uacbd\ubd84\uc11d)\uc744 \uc704\ud55c \ub3c4\uad6c \uc911 \ud558\ub098 \uc785\ub2c8\ub2e4. \uae30\ud68d\uc11c \uc791\uc131\uc5d0 \uc788\uc5b4 \uc678\ubd80, \ub0b4\ubd80 \ud658\uacbd\ubd84\uc11d\uc774 \ud544\uc694\ud55c\ub370, PEST \ubd84\uc11d\uc740 \uae30\uc5c5\uc758 \uacbd\uc601 \ud658\uacbd\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc678\ubd80\uc801 \uc694\uc18c\uc778 \uc815\uce58(Political), \uacbd\uc81c(Economic), \uc0ac\ud68c(Social), \uae30\uc220(Technological) \uc694\uc778\uc744 \uae30\uc900\uc73c\ub85c \uac70\uc2dc \ud658\uacbd\uc744 \ubd84\uc11d\ud558\uace0 \uc804\ub7b5\uc744 \uac1c\ubc1c\ud558\ub294\ub370 \uc8fc\ub85c \uc4f0\uc785\ub2c8\ub2e4. 1. PEST<\/p>\n
\uc790\uc138\ud788 \ubcf4\uae30 →<\/a><\/div>\n","protected":false},"author":1,"featured_media":89,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2],"tags":[25,26,27,7],"class_list":{"0":"post-86","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-proposal","8":"tag-pest-","9":"tag-pest--","11":"tag-7","12":"infinite-scroll-item","13":"resize-featured-image"},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/awesome-note.com\/wp-content\/uploads\/2023\/08\/PEST-\ubd84\uc11d-\ubc29\ubc95-\uc608\uc2dc.png","_links":{"self":[{"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/posts\/86","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/comments?post=86"}],"version-history":[{"count":3,"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/posts\/86\/revisions"}],"predecessor-version":[{"id":94,"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/posts\/86\/revisions\/94"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/media\/89"}],"wp:attachment":[{"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/media?parent=86"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/categories?post=86"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/awesome-note.com\/wp-json\/wp\/v2\/tags?post=86"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}